Transforming a once physical roadshow into a digital interactive & collaborative 3D sales experience in order to grow revenue & close more sales.
• Digital Strategy
• WebGL, HTML5 Development
• App & Website Design & Development
• UI/UX
Expand reach to current & prospective customers during a global pandemic when face-to-face meetings were more difficult. Maintain the impact of the physical roadshow while in the digital environment.
Many of the features are not possible to demonstrate in real life environments because the processes are concealed from the viewer.
Create a photo realistic digital environment with multiple methods for sharing product information where sales teams can present & field questions about the unique value of their products in real-time.
Alfa Laval wanted to speed up their digital conversion & replace their carbon-intensive physical roadshow with a virtual sales tool that allowed for real-time interaction. We created a 3D interactive platform that allowed sales teams & customers to explore the Alfa Laval heat exchanger from unique perspectives. The tool includes video chat, messaging, & document sharing, creating a seamless sales experience. We also built in tools to showcase the product's strengths, such as visualizing residue buildup & showcasing an onsite assessment tool. The sales team found the platform easy to use, effective, & impressive, providing the desired wow factor.
“At Neumatic, they are experts at taking strategic goals and translating them into digital products. When we came to them, we were not certain of the solution we needed. They guided us forward and built an interactive 3D sales tool that exceeded our expectations. They helped move us towards our digital future in ways we had not even imagined.”
Sarah Brennand Sr. Manager, Marketing, C&D Technologies
(previously Alfa Laval, Demand Gen Manager)
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